Mr Pulla Veera Venkata Rao is continuing his career in the Nursery Sector with non-stop hard-working efforts He brought all name and fame to Sri Satyadeva Nursery in National Level by his innovative methods, applying latest Technical knowledge with state-of-the-art facilities. He introduced the corporate culture and improved nursery like an industry. He improved their marketing skills. He allowed his employees to do so many experiments and created New plants. This is an example of leadership by example. Leadership is the ability to motivate a group of people toward a common goal. Having a leader whom we believe in gives us direction, stability, and the chance for fulfilment. So a good leader plays an important role. He exactly done the same, he utilized all his resources fulfil the needs of Sri SatyaDeva nursery. He encouraged his brothers and cousins to study well and played a key role in their education and inspired them to take nursery business as a profession. He developed his family business incorporate style, improved outsource business and generated so many jobs. He never compromises with the quality of the plants and sale them for a reasonable price, in the way he supplied lakhs and crores of plants to all over India, which brought them the name and many times best nursery awards. Indian NurseryMen Association recognized his services and elected him as Vice President for the association at a very young age. Now he even concentrated on overseas business, He visited many countries like Singapore, Malaysia, Thailand, Vietnam and the Philippines. He became a key player in procuring the plant material. He also encourages his team to prepare plants for export. Apart from his business sense, great humanity within him makes him a good social servant. He regularly donates his blood through a famous blood bank called Chiranjeevi Charitable Trust and inspires many people in the village. Recently he received best citizen award for the state of Andhra Pradesh.